Behind every treatment or procedure is a specially trained, highly experienced professional who’s dedicated to giving you the best care possible so that you can get back to life—quickly, safely, and confidently. They’re experts at what they do, and we’re proud to have them as part of our team.
Cheryl Zapata had been working with Texas Back Institute for 17 years as a consultant and in 2008 came on as Director of Communications. Zapata was appointed Chief Development Officer in January 2010. She comes to the Texas Back Institute with a wealth of knowledge and expertise in many aspects of business. Zapata began her career working as a legal assistant in a law firm, in which worked for several medical providers. She has founded many businesses over the years, including The AMRAS Corporation, which serves as medical records custodian for hundreds of clinics and hospitals. Zapata has trained hundreds of attorneys and medical practices on the HIPAA laws, including Privacy and Security, sales and marketing of a medical practice and other medical management topics. Her role has expanded tremendously since 2008 and she now oversees all Texas Back Institute’s marketing, IT, EMR and business development. In Zapata’s personal life she has multiple businesses in and out of the medical field, enjoys giving back through various ministries and mentoring, has fun with crafting and, most of all, loves to spend quality time with her family.